CARE's driving idea is contributing to the health of the planet but also to that of individuals and communities by promoting more austere, traditional and healthy lifestyles. CARE targets people who care about the present and the future, who want to develop responsible behaviour that mitigates human impact on the planet, as well as, with their small daily decisions, help to make a better world.
CARE therefore aligns with the environmental and climate objectives of UN, the EU and the Erasmus+ programme. CARE aims to promote behavioural changes in people's preferences, consumption habits and lifestyles, in line with the environmental policies adopted by the European Commission: the circular economy action plan, waste management policies and the present challenge of "making European recovery a Green Deal".Read More
It is increasing the awareness that the low-cost 'use and throw away' consumption model is not sustainable. Among its main consequences there are the excess waste and climate change, but also the inequality, labour exploitation and economic dependence of many poor communities on large MNE. Faced with unconscious waste, the need to bet on responsible consumption has moved large bodies such as the UN and the EU to establish the SGE12 for responsible "Consumption and Production" among their objectives. CARE (Consumption Awareness for Responsibility towards the Environment) goal focuses on the private sphere of consumption in individuals and families. Consumption occurs throughout life and the education for responsible and conscious consumption should be a part of cross-cutting training, something that only has started to happen recently but did not reach those who are now mature adults.
CARE will offer this education to adult consumers, with the aim of providing objective and non-biased information on the economic, environmental effects of their consumption decisions, covering also social concerns such as working conditions, gender gaps and the cultural impact of the production of goods and services.
The project aims to contribute to behavioral changes in people's preferences, consumption habits and lifestyles, in line with the environmental policies adopted by the European Commission. Within the scope of this project, the PROMOBIZ tool emerged, as an innovative tool to identify and evaluate the viability of entrepreneurial ideas, from an environmental sustainability perspective, through specific parameters and criteria.
In order to find initiatives and new business prospects that match the requirements of this project, PROMOBIZ, acting as a responsible business forum, will provide a venue for the reception of ideas from consumers as well as individuals and groups with an entrepreneurial vocation. The University of Aveiro (UA), through UACOOPERA, its external interface platform, whose function is to promote a culture of innovation and knowledge transfer, has been disclosing the new in its networks. See more at https://www.facebook.com/uacoopera and at https://www.linkedin.com/company/uacoopera/. Bring your idea and come to us!
On 17th November 2022, the consortium joined the Second Transnational Project Meeting of CARE, a project co-funded by the Erasmus+ Programme, which brings together seven partners from four countries (Spain, Italy, Portugal, Belgium). The TPMII was held in Brussels and hosted by IHF asbl.
CARE is an international project co-founded by the Erasmus+ Programme, which aims to contribute to behavioural changes in people's preferences, consumption habits and lifestyles, in line with the environmental policies adopted by the European Commission: the circular economy action plan, waste management policies and the present challenge of &ldquomaking European recovery a Green Deal&rdquo.
Moreover, the need for a project like CARE increases at this very moment, when the end of the Covid-19 pandemic is glimpsed. The mission of CARE is to promote responsible consumption through reuse, recycling, choosing locally produced goods, reducing waste and draining of water and energy, as well as raising social and environmental awareness and perceptions of the cultural worth of old and more austere habits. CARE will concentrate on four areas: responsible resource use, responsible food usage, and responsible garment use.
During the meeting, the consortium as a whole discussed about the overall project implementation schedule, defining timelines and respective duties. All consortium members discusses about CARE KNOWLEDGE, the virtual community of knowledge and experiences on responsible consumption, EduCARE, a set of awareness-raising and training courses for responsible consumption adapted to the target audience in the four areas to be promoted, and PROMOBIZ that will be a responsible business forum that will function  as a seedbed of ideas, creating a space for the reception of proposals from consumers and people with an entrepreneurial vocation.